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International e-commerce thrives on trust and transparency. Hidden duties and taxes can frustrate customers, derail sales, and hurt your reputation. Shopify’s duties-inclusive pricing feature—available to all users—lets you embed these costs into product prices or collect them at checkout. Here’s how to set it up and why it’s a game-changer for global sales.
Why Duties-Inclusive Pricing Matters
Unexpected costs at delivery are a major pain point for cross-border shoppers. Showing the full price upfront builds confidence and boosts conversions. Here’s the breakdown:
Traditional DDU (Delivered Duty Unpaid):
Customers pay duties, taxes, and fees on delivery.
Leads to delays, surprise costs, and rejected packages.
Risks abandoned carts and negative feedback.
Duties-Inclusive Pricing:
Displays total cost at checkout or in product pricing.
Speeds up delivery with no surprises.
Enhances trust and ensures trade compliance.
How to Set It Up
Activating duties-inclusive pricing in Shopify is simple. Follow these steps:
Enable the Feature:
Go to Shopify admin > Markets.
Select your market (e.g., US) and click "Turn on."
Purpose: Activates the feature for that region.
Configure Taxes and Duties:
Head to Settings > Taxes and duties.
Click "Set up" under Duties and import taxes.
Verify Carrier Support:
Confirm your carriers support Delivered Duty Paid (DDP).
Choose Target Countries:
Select where duties will apply (e.g., US).
Click next on the Review changes to shipping tab.
Update Product Details:
Choose the default country of origin for your products.
Export your product CSV and add HS codes. You can check the HS CODE here: Harmonized Tariff Schedule.
Re-import the CSV.
Finalize Activation:
Review terms and click "Turn on."
Final Thoughts
With global trade rules in flux, duties-inclusive pricing isn’t just a nice-to-have—it’s a must for staying competitive. It’s about more than dodging tax surprises; it’s about giving customers clarity and confidence to buy from you, no matter where they are. As Shopify rolls out more tools like this, merchants who adapt early will have an edge in the ever-growing world of cross-border sales. Worth the setup effort? Absolutely.
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